About Alan Rosenspan
How We Work
Client List & Projects
Beat the Control
Seminars & Speeches
Awards & Recognition
101 Ways to Improve Response
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and Mail Order
How's Your Direct Marketing?
Please visit our blog at: improveresponse.blogspot.com
Are You Looking For Better Marketing Results?
Alan Rosenspan & Associates is a direct marketing creative and consulting company.
We offer a number of different services to our clients - with one overriding benefit: we are usually able to increase response significantly.
Our client list includes some of the largest and sophisticated direct marketers in the world, as well as smaller companies looking to maximize their budgets.
All consulting, concept and creative work, copywriting and seminars are done personally by Alan Rosenspan. That's why your satisfaction is guaranteed.
If you're looking to improve the response to your direct marketing programs, or educate and motivate your marketing teams, please call us at 781-784-8283 or email us at ARosenspan@aol.com.
Alan Rosenspan &
5 Post Office Square
Sharon, MA 02067
How to Choose a Direct Mail Consultant
Anyone can declare themselves a direct mail "expert" – you don't need a license.
However, there are three key questions to ask anyone who claims to know direct mail, and what works.
1. Ask to see their direct mail samples
You want to see real-life work – and learn the thinking behind each piece.
2. Ask about results
Many consultants will give you broad generalities, like "It was amazingly successful." But you want to know the results in as much detail as possible.
3. Ask for references
If you wanted to hire someone to do $2500 worth of home improvements, you'd probably ask for references. Shouldn't you do the same for a $25,000 direct mail program?
Click here to learn more.
Newsletter #61 includes why fast fulfillment is one of the most important parts of any direct mail program. Plus Focus Group information, and Google Analytics. Click here to read our latest newsletter.